Your Business Focus for Aries Season
The collective strategy, main events, and focus for your Rising Sign
Get ready for perhaps the most “Aries” Aries season we’ve seen in a while. Not only is the Sun moving into Aries, but the Aries/Libra eclipse series is ending with a Solar Eclipse in Aries, and the very next day, Neptune will move into Aries for the first time in nearly 150 years. In short, this season is about to be even more intense than usual. Expect to see the grand finale of something you’ve felt ramping up for a while.
Aries Season March 20 - April 19
When the sun enters Aries, it marks the beginning of the astrological new year, and if the start of 2025 has felt slow or stagnant, expect that to change. Aries is ruled by Mars, the planet of drive and ambition, meaning this is the season is going to ignite the spark and get us moving. It brings the “new year” energy many expect to feel in January when the calendar year changes.
However….
PROCEED WITH CAUTION.
Aries doesn’t give a shit about consequences, but with Mercury and Venus both in retrograde in Aries, this is not the time to make moves that have irreversible consequences, because you’re likely going to change your mind later.
But even with the extra volatility from retrogrades and eclipses, Aries season is still one of the most potent times of the year to break through any stagnation and get moving again. Aries embodies the entrepreneurial spirit—courageous, fast-moving, and willing to take risks and lead the way forward. This season is going to have us feeling fiercely independent, making this the time to start moving ahead with what’s been stalled for the last 3-6 months.
As the first sign of the zodiac, Aries represents pure will. It’s the energy of, “I’m going, are you coming or not?” instead of looking for feedback or permission before doing anything. It’s the sign of birth and unfiltered self-expression, which in business, translates to making your own path and carving out a distinct identity in the market. However, as inspiring as Aries can be in its most positive expression, it also will make us collectively prone to impulsivity, impatience and even burnout if we don’t find a healthy outlet to direct its energy. We have to find a way to stoke the metaphorical flame without starting a wildfire.
In summary, Aries season gifts us with
Independence. Stop waiting for external validation, trust yourself and lead by example.
Movement. You’ve spent enough time planing. Clarity is going to come from taking the step and seeing what happens.
Courage. Playing it safe won’t work this season. Be willing to go after what you want—it’s time to go all in.
This season’s energy is especially significant if your Sun, Moon, Rising, Midheaven or North Node is in Aries. These placements shape your identity, emotional needs, career path and life purpose. If you want to understand the unique influence of these key points in your chart, a custom Vocation Report provides an analysis of these placements and other energies influencing your work. Order yours here.
The rest of this post covers:
Notable Events this Aries Season
ICYMI, this Aries season is going to be one like no other.
March 29th: Solar Eclipse in Aries
The Solar Eclipse at 8°53’ Aries marks the final eclipse in the Aries/Libra series, bringing a culmination of themes around personal identity vs. partnership and independence vs. collaboration. Eclipses accelerate timelines, closing one chapter and forcing a new one open in ways we didn’t anticipate and can’t control. This eclipse could bring a major turning point in how you show up in your industry, a shift in personal branding, or the courage to step into a more visible leadership role. Pay attention to what unfolds around this time—it’s going to define the next chapter of your evolution. To learn more about the specific area you can expect changes in with this eclipse, check out New and Full Moons Through the Houses.
& offer more insight on eclipse season.March 30th: Neptune Enters Aries
Neptune, the planet of dreams, illusion, and divine inspiration, is leaving the boundless waters of Pisces and plunging into the fire of Aries marking the beginning of a new era. For the first time since 1861, this transit will ignite a raw, unfiltered approach to faith, identity, and collective vision. Over the next 14 years, we’ll see the rise of the spiritual warrior—a call to action for leaders, entrepreneurs, and creatives to pioneer new movements, fight for their beliefs, and challenge outdated structures. But with Neptune’s fog clouding the battlefield, illusions around heroism, conflict, and sacrifice will also run rampant. More on this soon.
Aries Season Business Strategies
To fully capitalize on the energy of this season, you’ll need to be brave and channel its raw potential into projects that will lead to tangible, measurable results. It’s time to wake up and put your actions where your dreams are.
Note: These are general guidelines for the season. Depending on where Aries falls in your chart and any placements you have in Aries, not all of these recommendations will resonate with you. As with anything, take what you want, leave what you don’t.
#1 Just Do the Damn Thing
Aries rewards movement. The biggest mistake you can make during Aries season is waiting for the “perfect moment.” It will never come. Momentum is what creates clarity for you right now, not the other way around. In other words, take the step and the path will appear. Trust that your actions will lead to clarity—every move you make will give you more information that you can use to refine your approach later.
Strategy: Identify an idea, offer or project that has been in limbo and commit to it now. Take imperfect action and refine as you go. The retrogrades will help you identify something you started that wants to be picked back up. Go with it.
#2 Show Yourself
Aries does not care about blending in and wants us to step forward with conviction, even if we don’t have all the details worked out. Whether you’re already an established leader in your field or still building your authority, this is the time to do something that will make people remember you. Take a bold stance about something you believe without worrying about being liked by everyone. This is especially true at the very start of the season, when the Sun will create an opportunity as it forms a sextile with Pluto in Aquarius. audentes Fortuna iuvat.
Strategy: Increase your visibility by doubling down on thought leadership. Publish content that positions you as an authority, speak at an event, or take a strong (maybe even polarizing) stance on industry trends that will get people’s attention.
#3 Take Risks
Aries love a good challenge and and thrives in unexplored territory. This is the time to test new offers, expand into new markets, or restructure your business model. However, especially during retrograde season, take risks without becoming too attached to how it all unfolds, and avoid making any permanent changes if you can help it—being too impulsive right now could set you back. Think of what you put your energy into right now as strategic experiments. The results will inform how you move later.
Strategy: Evaluate areas where you’ve been playing it safe and experiment with a calculated risk. It could be raising your prices, launching a new revenue stream that’s different from what you’ve done in the past (or, reinventing something you have done in the past.. because retrogrades), or anything that challenges the status quo.
#4 Be Agile
Aries moves quickly and doesn’t dwell on the past—it only cares about the present moment. Your success this season will ride on your ability to pivot fast and refuse to be discouraged by setbacks. If any of you are familiar with program management lingo, we’re encouraged to “Think big and fail fast”. In other words, don’t get slowed down by needing everything to be perfect on the first try. You learn more through experience than you ever could by theorizing what may or may not happen. It may feel scary at first, but trust me, it starts to get fun.
Strategy: Start recognizing each failure as one step closer to achieving your goal. With every “failure”, you are getting valuable, real time feedback—so make sure you give yourself enough space to implement that feedback and pivot instead of getting locked into something long term.
Aries Season Focus for Your Rising Sign
FAQ: Why should I look for my Rising Sign instead of my Sun Sign?
Aries Rising
TL;DR: Take the lead
With the Sun activating your 1st house, Aries season is going to be all about stepping into a new level of leadership and defining business on your terms. You’re in a prime position to launch something fresh and establish yourself as an authority in your field. This is the start of a new chapter for you—use it to redefine your personal brand or introduce a new offer that reflects who you are becoming.
Whatever you decide to do this season, don’t wait for external validation—back yourself. Do whatever you need to do to build your confidence and take charge—the way you assert yourself now will set the tone for the rest of the year.
Action Challenge: Define three key ways you want to show up differently in your business. What are you ready to take a stand for, and how can you make that visible to your audience?
Taurus Rising
TL;DR: Reflect on your next big move
The sun is in your 12th house during Aries season, so for you, it’s less about external action and more about initiating a deep reflection and recalibration before you make your next move. Use this season to clear mental clutter, refine your vision, and align the next phase of your plan with what you hope to create in the long-term. Instead of forcing progress externally, focus on internal breakthroughs—what outdated beliefs, fears, or business models need to be released before you move forward?
This is also a powerful time for creative inspiration. Step back from the daily grind and allow space for new ideas to emerge. Whether it’s journaling, quiet planning, or investing in a mentor or healer to help you dig at what’s going on in your subconsciou, the insights you gain now will fuel the bold steps you take in the coming months.
Action Challenge: Schedule intentional time away from distractions to map out the next chapter of your work. What aspects of your business or mindset are no longer serving your vision, and what new direction is calling you forward?
The 2nd House is a Money House—meaning for you, Taurus Rising, Aries plays a central role in what you do for work (how you earn money). Dive deeper into working with this energy with a custom Vocation Report. Order now.
Gemini Rising
TL;DR: Leverage your network
Aries season activates your 11th house, putting the spotlight on your community, audience, and professional networks. This is the time to think bigger—how can you expand your reach and create meaningful impact in a way that supports a cause or community that you care about? Strengthen connections with peers, engage your audience in a deeper way, and position yourself as a thought leader. Your influence grows when you show up for what (and who) matters to you.
This could also be a good time to initiate changed based on feedback from your audience. Ultimately, Aries supports you in doing what you want, but it will benefit you to take the time to understand what people truly need. This will allow you to position yourself as the go-to solution that can fuel your success in the long term. It’s also a good time to launch an affiliate program—anything that allows you to tap into the power of your. network.
Challenge: Identify three ways you can actively engage with your audience or professional network—whether through content, collaborations, or direct outreach. Where can you offer value that positions you as a leader of your cause?
Cancer Rising
TL;DR: Establish yourself as an authority
This is a big, big season for us, fellow Cancer Risings. I’ll be sharing how it all unfolds for me on the weekly podcast. Subscribe to be the first to know ;)
With the Sun in Aries activating your 10th house, this is your time to shine. This is the most powerful period of the year for your professional growth, making it the perfect time to establish yourself as a leader, refine your public image, and position yourself as an authority in your field. If you’ve been waiting to make a bold move—now is the time. Especially if it feels like a major plot twist (hello, solar eclipse). You likely already know what’s coming, now you just have to take the steps as the path appears.
Your audience, clients, or industry peers will see your expertise in action. Be proactive about sharing your insights, strengthening your reputation, and demonstrating the unique value you bring to the table. The more you allow yourself to be witnessed as an authority, the more opportunities will come your way.
Challenge: Identify one key way you can amplify your visibility this month—whether through media features, speaking engagements, or strategic content. What’s one bold step you can take to position yourself at the next level in your industry?
The 10th House is a Money House—meaning for you, Cancer Rising, Aries plays a central role in your career and the way you earn money. Dive deeper into working with this energy with a custom Vocation Report. Order now.
Leo Rising
TL;DR: Expand your knowledge
Aries season activates your 9th house, urging you to break out of routine and embrace new opportunities for learning, exploration, and expansion. If your business or career has felt stagnant, this is the time to seek fresh perspectives. Enrolling in a new advanced training, investing in mentorship, or even physically changing your environment will spark inspiration. You’ll thrive this season when you challenge yourself—your growth will come from stepping into the unfamiliar.
This is also a good time to step into the role of an educator. If you’ve gained expertise that could benefit others, consider sharing it through workshops, content, or new offers that showcase your depth of knowledge gained from your own experience. You’ll reach new horizons if you’re willing to expand beyond your comfort zone.
Challenge: Identify one way you can challenge yourself to grow this month—whether through a new course, a speaking opportunity, or creating content that teaches your audience what you know. What new expertise will set you apart in your field?
Virgo Rising
TL;DR: Adopt a new financial/investment strategy
With Aries season activating your 8th house, your focus shifts toward business strategy, shared resources, and how to invest your time and energy to build wealth in the long term. Take a hard look at your revenue streams, investments, and financial structures. Are you maximizing your earning potential? Are there hidden opportunities to generate income through collaborations, strategic partnerships, or leveraging existing assets? You’re likely to find opportunities to work smarter right now.
Beyond finances, this is also a period of personal transformation. Address any underlying fears or limiting beliefs around money and success that may be holding you back and set yourself up for a new level of wealth.
Challenge: Review your current financial strategy and identify at least one area where you can optimize—whether through refining your pricing, negotiating better deals, or making a strategic investment. How can you make your money work harder for you?
Found transformed business finances for me. Earn $20 when you sign up with my link.
Libra Rising
TL;DR: Initiate strategic partnerships
With the sun activating your 7th house, partnerships and one-on-one connections will be in focus this season. Whether it’s clients, business collaborators, or personal relationships, now is the time to refine how you engage with others. Are your current partnerships aligned with your long-term goals? Are you attracting the right clients who truly value your expertise? Do you feel like there’s a balance of give and take?
This is an opportunity to elevate your business by strengthening high-value relationships. Focus on clear communication, setting boundaries, and making sure your collaborations are mutually beneficial. If you’ve been considering forming a strategic alliance, signing a new client, or restructuring your service model, now is the time to move on it.
Challenge: Identify one key relationship—whether personal or professional—that could use more attention or refinement. How can you initiate a conversation or make an adjustment that strengthens your position and supports your success?
Scorpio Rising
TL;DR: Optimize your daily routines
With Aries season activating your 6th house, your focus will turn to refining your daily systems, optimizing productivity, and prioritizing your well-being. If your schedule has felt chaotic or unsustainable, now is the time to streamline your workflow so you can operate at peak performance without burning out. Small, strategic adjustments to your habits will lead to significant long-term gains.
This is also a key moment to assess whether your current approach to work is truly sustainable. Are you managing your time effectively? Are there tasks you can delegate or automate? By making smart upgrades now, you’ll free up space for higher-value work that directly impacts your bottom line.
Challenge: Identify one inefficient habit or process in your daily work that needs improvement. What changes can you make to increase productivity?
The 6th House is a Money House—meaning for you, Scorpio Rising, Aries plays a central role in your work. Dive deeper into understanding this energy with a custom Vocation Report. Order now.
Sagittarius Rising
TL;DR: Monetize your hobbies
With Aries season lighting up your 5th house, your focus shifts to self-expression, and bringing fresh, creative energy into your business. If you’ve been sitting on a big idea or passion project, take a chance and bring it to life now. Launch a new product, revamp your brand, or create a new type of content content that excites you—whatever it is, just make sure it feels fun.
Fun and creativity are key drivers of success for you this season. When you’re enjoying the process, you become more magnetic. Lean into what excites you and find ways to integrate joy into your business. A bold, passion-driven approach now can lead to both financial and personal fulfillment later.
Challenge: Find your way back to a hobby you’ve put on the back burner. How can you turn your personal passion into something that also benefits your audience?
Capricorn Rising
TL;DR: Build your foundation
With the Sun in your 4th house, your focus turns toward creating stability. This is the time to look at your long-term vision and check that your daily actions support the life you want to build for you and your family. You may look at restructuring your business model or improving your work-life balance—whatever will support you in the long run.
A solid foundation at home directly impacts your ability to perform at your best. If your personal environment feels chaotic or uninspiring, take steps to create a workspace or routine that supports your well-being. Investing in comfort now will pay off in greater focus and efficiency moving forward. You may also feel inspired to change up your website or other systems that support the back-end of your business.
Challenge: Identify one area of your life that needs to be refined in order to s create long-term security. What step can you take now to set yourself up for future success?
Aquarius Rising
TL;DR: Amplify your message
With Aries season activating your 3rd house, this is a prime time to strengthen your connections and sharpen your message. Whether through networking or content creation, your words and ideas have the power to open doors this season. Initiate conversations and put yourself in spaces where you can exchange ideas with like-minded people who can help you accelerate your business.
If you’ve been meaning to start a podcast or clarify your mission statement, now is the time to make it happen. Clarity and confidence in how you communicate will attract the right people and opportunities that will take you where you want to go.
Challenge: Identify three key people who could support your next level of success. What’s one way you can initiate a meaningful conversation with them this month?
Pisces Rising
TL;DR: Set bold, ambitious goals
With the Sun in Aries activating your 2nd house, your focus is on your money, self-worth, and setting clear goals that align with your desires. This is the time to get intentional about what you want and build the confidence to go after it. Is your current business making use of your natural talents and resources, or is it time to upgrade your approach?
This season challenges you to stop playing small and demonstrate how what you earn is directly connected to how much you believe you’re worth. Look at raising your prices, refining your revenue model, or shifting your mindset around the value of what you have to offer the world. This season gives you the opportunity to claim more of what you truly want (and deserve). The more you believe in yourself, the more opportunities will come your way.
Challenge: Identify one area where you’ve been settling. What’s one bold action you can take to reinforce your worth and set yourself up for greater financial success?
The 2nd House is a Money House—meaning for you, Pisces Rising, Aries plays a central role in your work. Dive deeper into understanding this energy with a custom Vocation Report. Order now.
Tools to Channel Your Inner Aries
Source: Planetology by Annie Botticelli
Crystal
Red Jasper: amplifies ambition; helps you to create a plan to have more freedom and self-expression in your life, assists in summoning your bravery to blaze trails and pioneer new paths, restores your drive and stamina after illness or disappointment
Bach Flower Remedies
Beech: Helps soften opinions and intolerances, allowing for openness, flexibility, and bonding with others
Vervain: Lessens feelings of angst and brings awareness to pace, allowing for more centered and conscious interactions
Aries Meditation
Final Takeaways
Aries season is not for passively observing. I know the future seems uncertain, but our clarity will come by taking action now. Here’s the summary on how to thrive this season. You can screen shot it for quick reference.
Prioritize taking action over perfecting the plan
Be bold, and show up as who you are without worrying about what others are going to think of you
Take strategic risks, but get ready to pivot once you have more information
Treat failure as real-time feedback, strategic steps towards your ultimate goal
This is the season to stop overthinking and start doing. If you want an edge in business, use Aries season to create momentum and make decisions that will set the tone for the rest of the year.
Thank you so much for this Marissa! After feeling like Ive been moving through sludge especially through Mars retrograde (but really for 5-8 years) I’m so ready to take the lead again, even if I’m scared, even if it’s messy; even if I don’t feel ready and it does feel polarising and a bit out there… but I’m so done with being a back seater in my own life and business! Aries rising and Jupiter and Aries North Node in 12th. ❤️
Thank you for your insights! I can feel that money piece as I’m a Virgo rising. I signed up for a money course! Feel that desire to wake up my ability to receive abundance. I have done it in the past at my 9-5, that ability does live inside me!